AMP offers various OPTIMA™ programs below to meet your specific needs and budget. CLA members receive a $100 discount off of their new OPTIMA™ program by using their promo code during the checkout process on this site.

Member Price

$1,250 / year
For CLA Members After $100 New Program Discount

$1,350 / year
Standard Pricing

This program is designed for businesses who are ready to significantly improve their online visibility and begin cultivating a positive and highly credible online reputation. Dedicated Account Managers pay close attention to major factors driving your listings visibility and page rank, offer tools to engage your customers with positive reviews, and regularly reach out to keep your online business information fresh, consistent, and professional.

  • Set up and management of your Google My Business and other business listings
  • Choose up to 5 influential search sites for your listing, such as Google, Yelp, Bing, Apple Maps, and many more
  • Dedicated Account Manager to help you get started
  • Mobile-optimized website with custom content, 5-7 photos, lead capture, SSL certificate and a plug-in that will display positive reviews on this website, or an existing one
  • Personalized link to allow you to quickly request reviews from customers via email
  • Printed cards with your own branding to ask customers to share their experience with a review
  • Get alerted when you receive a review so you can respond
  • Ongoing support to keep your online presence fresh and professional

Member Price

$1,550 / year
For CLA Members After $100 New Program Discount

$1,650 / year
Standard Pricing

Complete with review monitoring and alerts, visibility and listing manager across 8 sites, and multiple website templates that allow for digital reviews, review responses, Google Posts, lead capture, and video hosting. Premium OPTIMA™ will supercharge your online presence and continuously drive strong visibility and customer engagement so you can spend less time and effort on marketing and more time with your customers.


Includes everything in Comprehensive plus:

  • Choose up to eight influential search sites
  • Enhanced website design and functionality with multiple templates to showcase your business (especially valuable to stores that offer WDF and/or pick-up and delivery services)
  • Opportunity to add or change photos on your business profile and website
  • Additional support with Google posts and responses to reviews

Member Price

$2,888 / year
For CLA Members After $100 New Program Discount

$2,988 / year
Standard Pricing

Our Best Value Program, Platinum OPTIMA is designed to significantly enhance your online presence and reputation with ongoing support from your team of dedicated Account Managers and a Rich Content Website tailored to fit your business’s brand. Complete with Social Media Management and Video Hosting, Posting, and Marketing Assistance, Platinum OPTIMA™ is intended for business owners who want to positively transform their online presence.


All Premium Features plus…

  • Rich Content Website featuring narrative text and photos in an attractive, pre-designed theme including:
    • Unlimited Hosted Documents & Forms
    • Flexible Colors & Fonts
    • Masthead Video
    • Highlights/Featured Services
    • Extended Text Descriptions
    • Masonry Layout Image Gallery with Photo Captions
    • Holds up to 7 Separate Video Files
  • Social Media Management
    • Creation or Updating of Official Facebook Business Page
    • Up to 8 Social Posts per Year Across Facebook, Google, and Website
  • Video Management
    • Professional 3rd Party Video Hosting
    • Video Posting to Official AMP Video YouTube Channel (with AMP Video™)
    • Full Service Video Posting to Google Posts, GMB Image Gallery, and Facebook
    • Video Embed Into Website
    • Customized Video Thumbnail Image
    • Expert Video Marketing Assistance


$599 / year

Add the +Social program to any underlying OPTIMA™ program to make your business messaging consistent across your website, Google listing, and Facebook Business Page.

$384 / year

Add the +Video Hosting & Marketing program to any underlying OPTIMA™ program for comprehensive video hosting, posting, and marketing assistance.

Compare our programs and find the best fit for your business
Program Comparison